John Grøtting, the former Head of UX Design at Dräger Medical and now principal at "Invented by Design," brings a wealth of experience in shaping the future of user experience design. His journey into the world of UX began with an early triumph at the Apple Interface Design competition during his student years, an experience that deeply influenced his career trajectory towards innovation in design.

Throughout his career, John has worked with a diverse array of clients, from leading workshops and defining digital service strategies for banks at Fjord to spearheading the design of smart home product roadmaps for major telecommunications companies. His work as an independent consultant includes leading the design of a new back-office and e-commerce application for Metro, a b2b grocer, and developing an e-commerce platform for Libri GmbH, enabling retail booksellers to establish their online presence.

John's portfolio includes strategic and design contributions for prominent clients such as Audi, Deutsche Telekom, Mercedes Benz, Coca-Cola, and Samsung, among others. His ability to deliver creative solutions across various sectors underscores his versatile expertise in UX design.

With "Invented by Design," John Grøtting is set to leverage his vast experience to guide organizations in adopting UX design principles that significantly enhance their product strategies. His unique approach focuses on ensuring companies define products with the highest potential for impact, marrying innovative solutions with deep user-centric insights to drive success and meaningful engagement.