TRAINING // IDEATION AND CONCEPT CREATION
Idea Generation (Brainstorming, Idea Sketching)
Brainstorming Techniques focuses on rapid idea generation and enhancing team creativity through methods like "How Might We," "Crazy 8s," "Round Robin," and "Brand Swap." It offers structured strategies for quick ideation and feedback, engaging all team members in producing diverse, innovative solutions.
Idea sketching addresses the challenge of transforming early-stage ideas into formats ready for quick validation, suitable for both internal discussions and user testing. It introduces techniques such as Pretotyping, Storyboarding, Theater/Role-Playing, and News from the Future, which do not require design or technical skills. This enables participants to effectively visualize and communicate concepts, fostering rapid feedback and broader comprehension across teams.
Shadow Mentoring
A strong way to learn a methodology is to jump right in and start applying it. In Shadow Mentoring, we dive into your project and apply the methodology in real-time. Your team members are then coached on how to take the lead. This approach is particularly helpful when you want to apply a methodology to a project immediately and by the end, have built up the skills to continue on your own. Depending on which skills you are building, this may mean that we start out by spending a lot of time with your team and gradually pull back, until we are just available for remote support questions.
Training Workshops
We are glad to organize training in a workshop format. This can be done either at your facility or an external location that is convenient for your team. Depending on your needs, we can combine various training topics to address broader requirements. Our workshops are very hands-on. You won’t just be listening and taking notes; instead, you will be actively involved in experiencing the process.
Group Size
We recommend a group of at least 4 people for our workshops. The interaction that happens between colleagues is a very important part of the learning process. Similarly, we have a maximum group size of 10 people to provide enough individual attention and ensure effective learning.
Learning Material
Each training session includes materials that explain the methodologies taught in the course. This reduces the need for note-taking during the class and serves as a reference for future applications of the methodology.